Are you a student considering entering the Washington Media Scholars Media Plan Case Competition but don’t know what to expect?
Or, are you a professor or academic advisor that would like to use previous competition’s case scenarios to help student teams prepare or to augment coursework in a Media Planning course?
Please feel free to browse and download the content in the folders below. Inside each, you will find case scenarios and data from previous Media Plan Case Competitions.
Have questions about the case competition or content in the archives? Contact info@mediascholars.org.
Cases
2010 |
2011 |
2012 |
2013 |
2014 |
2015 |
2016 |
2017 |
2018 |
2019 |
2020 |
2021 |
Resources
INSIDE CAMPAIGNS |